We don't all need physics after school. But almost all of us need to understand how people different from us see the world. Why that skill matters more than ever, and what we built to help children practise it.

Yes, we sell more screen time. Because most of what children get now is bad for them. The amount was never the enemy. What is in the hours is.

We made our children's AI guide safer, and she lost her spark. The week we broke Una taught us that safety alone does not make an AI a child should talk to.

A ten-year-old paused a video and looked up wide-eyed: "You mean REAL places?" Why Unomundi commits to showing children reality, never a sanitised cartoon version, and what that costs in practice.

Most companies plan to give back once they can afford it. Unomundi took the Pledge 1% commitment before earning a single pound. Why timing matters, and why it should matter to you as a parent.