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Imagination Is Not Spontaneous. It Needs a Seed.
A UK teacher said her pupils had no seed for their imagination to grow from. The science behind that observation, called semantic scaffolding, is quietly reshaping how we design screen time for children.
Sonja Keerl
6 days ago6 min read


How Many Minutes of Screen Time Is Safe? We Have Been Asking the Wrong Question.
Screen time guidance for children focuses on counting minutes. But the real question is what they are actually doing on that screen. Here is why the advice every parent finds online is the wrong place to start.
Sonja Keerl
Jul 24 min read


How to Manage Your Child’s Screen Time: Start With Yourself, Not the Timer
Screen time guidance focuses on children's minutes and content limits. But the most powerful tool a parent has is the conversation they have when the screen goes off. Here is why presence matters more than controls.
Sonja Keerl
Jun 274 min read


What good looks like: showing kids lived culture, not postcards
When Sonja stress-tested a new AI image model with a plain prompt, it returned a contemporary Tokyo school morning, not a postcard. Here is what that shift means, and why human review still matters.
Sonja Keerl
May 264 min read


Show your kids the world. Guilt-free screen time.
Most parents opening the app store are not thinking about global citizenship. They are thinking about screen time. Why Unomundi leads with a promise to parents, and why that shift was harder to make than it sounds.
Sonja Keerl
May 184 min read


Yes, we sell more screen time
Yes, we sell more screen time. Because most of what children get now is bad for them. The amount was never the enemy. What is in the hours is.
Sonja Keerl
May 74 min read
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